The Apex Vision

Brian Dickinson DC ATC - Founder of Apex Wellness Group and Remote Performance Coach.

Dr. Brian Dickinson | Founder of Apex Wellness Group

Remote Performance Coaching Rooted in Neuromuscular & Exercise Sciences

A performance-driven coach helping athletes, golfers, and professionals build long-term durability and physical resilience through evidence-informed systems.

Brian has worked with athletes across every level — from youth competitors and high‑school standouts to collegiate, professional, and even Olympic‑level performers.

Bridging clinical expertise with elite-level human performance to build the next standard in evidence-informed healthcare.

“I blend backgrounds in chiropractic, athletic training, fitness, and clinical nutrition to deliver coaching that is structured, evidence-informed, and built for real-world demands. My goal is simple: help you move better, feel better, and perform better — without gimmicks, extremes, or medical claims.”
— Brian Dickinson DC, ATC, CPT, MSACN

Strategic Residency: Elevate

342 N Goodman St

Rochester NY 14607

As the Lead Recovery Specialist at Elevate, we work at the intersection of local, high-touch physical care and elite-level performance. This residency allows Apex Wellness Group to bridge the gap between in-person physical demands and remote performance precision—ensuring our athletes receive a truly holistic, hybrid experience.

Integrating High-Touch Performance and Recovery.

Why I started Apex Wellness Group

After years of working with athletes at every level—from youth prospects to Olympians—I identified a massive gap in the industry. Most people were trapped in a cycle of "rehab-to-repeat injury." They were addressing symptoms rather than the root cause: inefficient neuromuscular control and disconnected movement mechanics.

I founded Apex Wellness Group to bridge that gap.

By blending my dual background in Neuromuscular Science and Athletic Training with a data-driven approach to Clinical Nutrition, I created a system that goes beyond traditional fitness. We don’t just train muscles; we optimize the software that drives them.

But Apex is more than a coaching platform. My vision is to build an overarching standard for human optimization—a destination where clinical expertise and performance coaching intersect. Today, we deliver that standard through high-level remote coaching. Tomorrow, we will continue to expand this ecosystem to provide a fully integrated healthcare and performance experience.

Credentials & Training

  • Background in biomechanics and functional anatomy used to inform coaching.

    (All services provided are non-medical and non-diagnostic)

  • Expertise in movement, performance, and injury-risk management.

    (Coaching only — no rehabilitation services)

  • Strength, conditioning, and performance programming.

    • Master’s in Applied Clinical Nutrition

    • Titleist Performance Institute Level 1 & Medical Level 2 (TPI)

    • Functional Movement Systems (FMS) & Selective Functional Movement Assessment (SFMA)

    • Certified Golf Forever Provider

Coaching Philosophy

Learn.

Understand your body, your movement patterns, lifestyle habits, and how training should support your goals.

ACCOMPLISH.

Build durable performance, confidence, and resiliency that lasts.

Evolve.

Progress intelligently through individualized programming and ongoing feedback.

Ready to Explore Coaching?

Start with a brief discovery call to see whether Apex Wellness Group is the right fit for your goals.

Schedule Your Discovery Call
Schedule Your Discovery Call